Give each route its own title and canonical, and add robots.txt plus a sitemap.

The root layout was stamping the homepage title and production root onto every page. Routes now supply a page segment through one em-dash template, canonicals follow the request path, and non-production hosts disallow crawlers.

Co-authored-by: Cursor <cursoragent@cursor.com>

app/(marketing-case-study)/use-cases/[slug]/rule/page.tsx

@@ -6,6 +6,7 @@ import type { Metadata } from "next";
 import { notFound } from "next/navigation";
 import messages from "../../../../../messages/en/index";
 import { resolveUseCaseCompletedRule } from "../../../../../lib/useCaseCompletedRule";
+import { routeMetadata } from "../../../../../lib/siteMetadata";
 import {
   USE_CASE_DETAIL_SLUGS,
   useCaseContentKeyForSlug,
@@ -33,7 +34,7 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
   const contentKey = useCaseContentKeyForSlug(resolved.slug);
   const meta = messages.metadata.useCasesCompletedRule[contentKey];
 
-  return {
+  return routeMetadata(`/use-cases/${resolved.slug}/rule`, {
     title: meta.title,
     description: meta.description,
     keywords: meta.keywords,
@@ -41,9 +42,9 @@ export async function generateMetadata({ params }: PageProps): Promise<Metadata>
       title: meta.title,
       description: meta.description,
       type: "website",
-      siteName: "CommunityRule",
+      siteName: messages.metadata.siteName,
     },
-  };
+  });
 }
 
 export default async function UseCaseCompletedRulePage({ params }: PageProps) {