diff --git a/content/_index.md b/content/_index.md
index 39c0a8b..da10c56 100644
--- a/content/_index.md
+++ b/content/_index.md
@@ -23,8 +23,8 @@ hero_alt: "Exit to Community concept illustration"
 
 <ul>
     <li>Business purpose can align with ownership</li>
-    <li>Founding can teams let go at the right time</li>
-    <li>Communities can grow the business they value</li>
+    <li>Founders and investors can let go when they need to</li>
+    <li>Communities can protect the businesses they value</li>
   </ul>
 
 <p>This is a strategy that we are exploring together. Here, you can find cases and documents about experiments with E2C so far.</p>